It's been a while since we've had the opportunity to tell you about the progress of the project. So to begin with, you know that we started pre-orders almost a month ago. We are now at 125% of the set objective and that's thanks to you. If, on the other hand, it is not yet thanks to you, know that we are leaving a small link right here below so that you can treat your dog's taste buds while preserving the environment. 😇
We already talked to you, on the Kisskissbankbank platform, about the ingredients we decided to put in our recipe. These ingredients have been carefully chosen with our nutritionist partner. So there you have it, after a long work, we are proud to present you the final recipe. A healthy recipe, containing everything you need for your pooch to be healthy.
ENJOY YOUR MEAL!
The first steps for the elaboration
The principle was as follows : we worked out a recipe with the help of a nutritionist with the difficulty of choosing ingredients that grow in our own country. Then we drew a 160 km circle around the Belgian borders. A radius of 160 km is in fact the rule of the "locavore" diet which seeks to reduce the carbon footprint of the food on our plate. The perimeter being fixed, we moved heaven and earth during 3 months to find what we needed and today we are very happy to say that we've found everything we looked out for!
Of course, we have had a few adventures, for example with peas. We chose not to work with grains and therefore replaced them with peas. It's not the easiest thing to find in Belgium, unlike we could think. Some people take the risk, but it's not always the best move. The farmer who was supposed to supply us with peas unfortunately had a catastrophic yield due to the drought and ended up with barely 1/6 of his predictions. As the pea harvest took place in August, this news scared us a bit. Luckily for us, after many phone calls, we found what we were desperately looking for in the Grand-Leez region to be exact! As for our farmer friend, we are obviously counting on him next spring for our future recipes !😉
Today, we are proud to say that we have a recipe made with ingredients that come 85% from Belgium, 10% within a radius of 160 km and only 5% from outside our circle.
5%, why not 0%?
Some ingredients are very difficult to find in our enlarged Kingdom. So we had to make choices. On the one hand, every dog owner knows that the omega-3s found in salmon oil are necessary for a complete recipe. If they cannot find North Sea cod, brands have to go to the Nordic countries (mainly Norway) to supply themselves with salmon oil, which is often full of antibiotics. We thus, my partner and I searched for an alternative to this ingredient, which is neither local nor ecological. If, in any case, we have to source salmon oil in Norway, why not opt for a more ecological foreign solution? That's where we fell under the spell of an ingredient that also comes from the oceans, Veramaris algae.
A little biology lesson, where do these Omega-3s that are so important for our health come from?
Typical aquaculture scheme
Ordinary, wild salmon obtains its omega-3s through the natural food chain. Seaweed, the original source of EPA and DHA, is consumed by zooplankton. These are then consumed by wild fish such as anchovies, sprat and blue whiting - fish that wild salmon eat naturally. The thought behind this is simple, why go looking in fish when what you are looking for is found in algae. This algae has the ability to provide the same benefits as fish oil, but without the disadvantages associated with it (overfishing in the sea, antibiotics in aquaculture, etc.).
For those who like numbers, 1 ton of Veramaris algae is equivalent to 60 tons of wild fish caught in the sea! Admit it, it's really not bad this seaweed!
In the Colonel Gustave recipes, we decided to start with a chicken recipe, because it is a low-fat and easily digestible meat. What's more, most dogs love it... Obviously, we decided to use only the good stuff. Goodbye to meat meals with beaks, feathers, paws & other by-products. Now it's time for fresh meat!
In our recipe, we decided to use 42 kg of fresh meat for 100 kg of finished product. This is obviously a very rare practice on the market, because quality has to be paid for! As a result, it's less money in the pockets of industrialists.
La viande fraîche a plusieurs avantages. Premièrement, elle n'est pas transformée et modifiée plusieurs fois avant de terminer en belle croquette ronde. Ensuite, elle garde donc toutes ses valeurs nutritives. C'est aussi une viande plus digeste pour les estomacs de nos toutous et en plus c'est beaucoup plus appétant pour eux. Ils ne laissent plus aucune miette! En fait, c'est carrément la façon la plus naturelle de nourrir de son chien quand on donne des croquettes.
Delicious side dishes
Obviously, to go with this beautiful piece of chicken, we have chosen several ingredients that would have their place in the most beautiful starred restaurants.
For good immunity and good digestion
Purifies the blood and diuretic action
Beneficial for the heart, vision & maintains a stable sugar level
For a beautiful coat and for digestion
You can find the complete recipe here.
What's next ?
In the next article, we will tell you about a crucial and not the simplest choice, the development of our eco-responsible packaging!
Stay tuned dog lovers :-)